About Us

BEASTYERA: Unveiling the Unseen, Embracing the Unknown

In the heart of Milton Keynes, United Kingdom, a fashion odyssey unfolds—BeastyEra, a brand that goes beyond clothing to tell a story of discovery, authenticity, and the beauty hidden within us all.

The Genesis
Our journey commenced in 2014 when Promise Oti, driven by an innate ability to see beauty where others might not, introduced the #Official clothing line during his time in secondary school. This marked the genesis of BeastyEra—a brand that defies conventional fashion norms.

The Evolution
What started as a personal expression of artistry evolved into BeastyEra in 2016. The brand officially became a registered limited liability Company in 2018, solidifying its commitment to providing more than just garments but a narrative of self-discovery

The Essence of BeastyEra
BeastyEra isn't just a clothing brand; it's a celebration of individuality, a journey of self-discovery. Our hand-designed pieces, from tracksuits to hoodies and tees, embody an urban twist—a unique fusion of creativity, comfort, and authenticity.

Craftsmanship and Innovation
At the core of BeastyEra is a commitment to quality. Each garment is meticulously crafted from high-quality fabrics, tailored to perfection for all sizes. Our designs, constantly evolving, promise a dynamic canvas that satisfies your craving for variety and spontaneity.

The Symbol of Enchantment: The Minotaur Logo
Central to BeastyEra's identity is the captivating logo—a side view of a minotaur's head. This cartoon representation, with sharp teeth, piercing eyes, a big hoop earring, and a growling mouth, embodies the essence of the fairy tale "Beauty and the Beast." This mythical creature symbolizes the beauty within the unknown, encouraging wearers to embrace their unique selves.


BEASTY: Beyond Fashion
BeastyEra is more than a label; it's a philosophy. "BE THE UNKNOWN" isn't just a tagline—it's an invitation to embrace the undiscovered within yourself. Our garments aren't just fabric; they're a transformative journey, an ode to individuality, a celebration of the unknown waiting to be unleashed.

Join the Movement
As you explore our curated collection, envision more than just clothing. Picture a narrative of self-expression, an urban adventure, and a commitment to sustainability. BeastyEra isn't just a brand; it's a lifestyle, a community united by the passion to break free from conformity.

Discover the Unknown. Wear the Unseen. Be BEASTY.
Your journey with BeastyEra is more than a transaction; it's an exploration of the extraordinary in the everyday, a statement of personal style, and an affirmation of the unknown beauty within you. Welcome to BeastyEra—where the journey of discovery never ends.

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